We have big plans for kota.com, but I can't reveal those yet so please stay tuned!

Let's just say I design and build products — and not the “it works most of the time” kind. I've developed some of the best-selling products in the world in their respective categories, and I'm just getting started. The plan is simple: take that same obsession with quality and pour it into products under the KOTA name.

I live for details. Materials, tolerances, fit, finish — it all matters. To me, engineering isn't a job; it's an obsession. I probably have a touch of the 'tism

That's the standard. Because if I'm going to build something with my name on it, it's going to be the best in the world. Just like my dog Kota — best engineer, best dog. Simple as that.

Not at this time. This domain is not for sale. I have no intention of selling it. But if you have a few commas in your pocket, I might be persuaded.

I've had someone offer me $100 because their aunt's last name was Kota — sweet sentiment, but not exactly convincing. On the other end, I've had serious six-figure offers come through. Still, nothing that makes me want to part with it.

Look, I collect Porsches. For me to even consider selling this domain, we're probably talking three commas. I need to add a GT3 RS to the collection preferablly in all black and those run around 500k

So yes, it's technically for sale.

Ah yes, Broke Bobby — our resident dreamer, part-time philosopher, full-time Subaru driver. Bobby talks a lot about becoming a business owner one day. He also talks a lot about 0% APR and how “Subies handle better in the snow.” Inspiring stuff.

We love Bobby. He's got ambition. He's got ideas. What he doesn't have… is a Porsche. Or a plan. Or a product. But hey, he's got heart and the ability to talk enough shit as if he's made it. As if he owns a 4 letter domain.

One day, maybe Bobby will trade in his dreams (and his Subaru) for something German and rear-engined. Until then, he remains KOTA's unofficial mascot of motivation — a reminder that you can't build greatness by just talking about it.

A joke? Really? You think someone would spend good money on a four-letter dot-com — the digital equivalent of beachfront property — just to make a joke?

Yes, actually. That does sound like something I'd do.

But no — this isn't a joke. This is KOTA. A site about an engineer, his Berner, and an unhealthy obsession with building ridiculously good products. Stick around. You might laugh. You might learn. You might end up wanting to name your dog after a domain too.

"It is not the critic who counts; not the man who points out how the strong man stumbles, or where the doer of deeds could have done them better. The credit belongs to the man who is actually in the arena, whose face is marred by dust and sweat and blood; who strives valiantly; who errs, who comes short again and again, because there is no effort without error and shortcoming; but who does actually strive to do the deeds; who knows great enthusiasms, the great devotions; who spends himself in a worthy cause; who at the best knows in the end the triumph of high achievement, and who at the worst, if he fails, at least fails while daring greatly, so that his place shall never be with those cold and timid souls who neither know victory nor defeat."

— Theodore Roosevelt